Franchise
Irish Café isn’t just another coffee brand — it’s the corner people cross town for. We hand you the recipes, the training, and the playbook that made ten cafés feel like locals’ secrets. You bring the passion and the postcode.
10
Cafés across the world
6
Countries and counting
1.2M
Cups poured every year
94%
Partners renew their agreement
Why Choose Our Brand
Signature recipes, guarded and taught
From our flat white ratios to the Saturday-only pastry list, every recipe is documented, trained, and audited — so your café tastes like every Irish Café.
A brand with regulars, not customers
Our cafés run on repeat visits. Loyalty isn’t a points app — it’s the room, the welcome, and the cup. That’s what keeps revenue steady.
Partners, not landlords
We take on fewer franchisees on purpose. When you sign, you get direct access to the founding team — not a ticket queue.
Why Invest With Us
Built to Be Copied — Carefully
Ten cafés taught us what works, what breaks, and what customers quietly notice. You inherit all of it on day one.
Proven Business Model
A decade of refined operations Unit economics you can audit
Strong Brand Recognition
A café people seek out Press, awards, and loyal regulars
Premium Product Quality
Single-origin beans, daily bakes One supply chain, zero guesswork
Marketing Support
Launch campaigns done for you National brand, local voice
Operational Assistance
Ops manuals, audits, and coaching We stay in the room after opening
Supplier Network
Negotiated pricing from day one Roasters, bakers, and equipment
How It Works
From First Hello to Grand Opening
A clear, eight-step path. Most partners open their doors within six to nine months of applying — and nobody walks it alone.
1
Submit Application
Fifteen minutes, no fee. Tell us who you are, your city, and what draws you to the brand.
2
Initial Consultation
A real conversation with our franchise team — numbers, expectations, and whether we’re right for each other.
3
Location Approval
We assess footfall, neighbourhood fit, and lease terms with you. We’ve turned down good sites to wait for great ones.
4
Agreement Signing
Transparent terms, reviewed together. You’ll know every fee before you sign — because they’re all in this page.
5
Store Design & Setup
Our design team adapts the Irish Café look to your space, then manages fit-out alongside trusted contractors.
6
Staff Training
Three weeks at an operating café for you and your head barista, then two weeks of on-site training with your full team.
7
Grand Opening
Launch campaign, opening-week support crew, and a queue out the door. We’ve done this ten times — it works.
8
Ongoing Support
Quarterly business reviews, menu updates, seasonal campaigns, and a direct line to our operations team. Forever.
Investment & Returns
Where It Goes, How It Comes Back
A café is a physical business — most of your investment becomes something you can touch. Here’s the honest breakdown.
Your Initial Investment
Franchise fee
$30K
Fit-out & furniture
$90K – $140K
Equipment & POS
$40K – $55K
Working capital
$20K – $25K
Typical monthly operating costs run 65–72% of revenue, including royalty — staff, rent, and goods included, with utilities and maintenance.
What Comes Back
Average annual revenue
$480K – $650K
Net profit margin
18 – 24%
Break-even
Month 18 – 24
Typical second store
Year 3
Figures reflect the trailing three years across our operating locations. We’ll walk you through the real financial ledgers during consultation.
Existing Locations
Already Brewing in Multiple Cities
Every pin on this map started exactly where you are now — with an application. Visit any location, order a flat white, and see what your café could feel like.
Franchise Owner Testimonials
From the People Who Signed
Success stories, in their own words. Every quote below is from a current franchise partner — ask us to connect you, and they’ll tell you the unpolished version too.
I broke even in month nineteen, almost exactly as the projections said. In my experience with franchises, that honesty is rare.
Store Gallery
Step Inside Before You Sign
Interiors, exteriors, the coffee, and the people. This is the experience your café will hand to every customer who walks in.
Franchise Inquiry
Start the Conversation
No commitment, no pressure — this simply opens a conversation. Our franchise team reads every application personally and replies within two business days.
FAQs
Asked at Every Consultation
The questions every serious applicant asks — answered the same way we’d answer them across a table.
How much does an Irish Café franchise cost?
Total investment is $180K–$250K, including the $30K franchise fee, fit-out, equipment, and working capital. There are no hidden charges — the breakdown above is the whole picture.
Do I need café or restaurant experience?
No. Around half our partners came from other industries. Our five-week training covers the craft and the operations; what we can’t train is care, so that’s what we select for.
How long does it take to open?
Six to nine months from application to grand opening for most partners — site hunting is usually the variable. We’d rather wait for the right corner than rush the wrong one.
What ongoing fees will I pay?
A 6% royalty on net sales. Marketing campaigns, menu development, and ongoing support are covered by it — we don’t add separate levies later.
How do you help me find a location?
We analyse footfall, neighbourhood character, and lease terms with you, and we visit every shortlisted site in person before approving it. We have turned down good sites to wait for great ones.
What does the training involve?
Three weeks embedded in an operating café for you and your head barista, then two weeks on-site with your full team before opening — coffee, kitchen, service, and the numbers.
Can I own more than one location?
Yes. Multi-unit agreements open up after your first café completes a strong first year. About a third of our partners operate or are building a second site.
What happens if my café underperforms?
We see it early — quarterly reviews track your numbers against the network. You’ll get an intervention plan, extra coaching, and campaign support. We’ve never quietly let a partner sink.